Friday, July 31, 2009

Top 4 Traps by Fake SEO's and Search Marketers

Checkout the Fake SEO case studies, its very common to lose money when you dont know where to put your faith and trust in...

1. Guaranteed inclusion in Google
The most killer line you can observe in most of the so-called Great SEO's in any part of the world.
Some say we will make your site listed in Google's Search engine ( some go beyond and say we will do it for Yahoo! and MSN too.+ 100000000 other search engines)

Remember the term inclusion ( means your site is there in the search engine's index) and ranking ( get top positions for targetted keywords) are totally different and used to confuse the potential client.

The fact is if you have a site , Google will be crawling it as per DNS (Domain Name Server) Updates. Most of the webmasters or net surfers dont know the fact that Google is also an Authorized Domain Registrar, meaning that it has the power to search and crawl the WHOIS database as per wish.
There is a concept of "Sandbox" with search engine (can assure for Google), which may delay the indexing of the site for some time, a new site therefore does not show the instant it is registered.
If your site is still not indexed you can submit a Google Sitemap via Google Webmaster tools.

2. Top 10 Ranking in 24 Hours
Is it a magic trick? well read the complete story first before following these SEO gurus. They have some "special" terminology for that and also have some "conditions", which you will come to know only after you pay.
I have checked with some sites:
One says, the top ranking you will get is for the keyword " Pravin Shivarkar is the best SEO in India". When asked about 24 hours ... well they say, they will submit the site and then "influence" the search engines to rank me for the keyword ; well is it a keyword anyway ;)
One site goes beyond the logical ( Sorry....) imagination limit to say that, they are not talking about the organic ranking, they mean the top ranking is for the Sponsored results ( generally we get on the right hand bar in google) and they will rank your site ( here the really mean a paid advertisement)

3. Do you want guaranteed search engine ranking on Google, Yahoo , MSN?
Who will say no, unless and until he dont know why it is all about ...
The advertisement copy DO NOT Say which ranking, what rank to be exact.
We might have seen for years that if you link a particular site via n number of backlinks ( one way linking) then it is considered that the site is important by Trust vote, which some Black Hat SEO's do try to experiment or spam.

4. Guaranteed 100000000 visitors !!!
If you dont want to know who is coming from which site, or you want to show your client the sudden "Growth" that has incurred because of your "Magical" SEO techniques yesterday , this can be an ideal situation to be in with your money running out of your pocket...........
There are many "businessmen" who buy 1000+ domains and put some "engine" to show some data on each of those "websites". So do employ people (Data entry operators) to add ( copy and paste) content on these sites. Now most of them are directories with whatever subject in this world you can imagine of. So if you are selling for a washing soap and are getting visits from college library sites ( well can be good no doubt) are you expecting any sales after that?

Its all about asking exact questions in life and while dealing with Online Search Optimizers and Marketers!

Google Using OCR To Index Scanned Documents

It used to be that, if you hoped Google would index a PDF file, you had to create a PDF that was text-based, not image-based; Googlebot couldn’t recognize the content of scanned or image-based documents. According to an announcement today, that’s no longer the case.
Google says it’s now using OCR (Optical Character Recognition) technology to read any scanned documents that it finds in PDF format:

This Optical Character Recognition (OCR) technology lets us convert a picture (of a thousand words) into a thousand words — words that can be searched and indexed, so that these valuable documents are more easily found.

Google’s announcement includes a few examples where you can see the results of OCR scanning in action. On a search for repairing aluminum wiring, the first result is a Consumer Product Safety Commission PDF that was clearly scanned as an image. You can now get the text of that image thanks to Google’s OCR scanning and the “View as HTML” link on the search results page. As with any use of OCR, results are probably not going to be perfect. But the examples Google provides do look quite accurate.
Countless new documents are now available to searchers — documents that were never available before. On the other hand, if you’ve been scanning and uploading image-based PDFs knowing that they’d never be found by searchers — and I know people who have — you may want to rethink that strategy.

A Job At Google India Can Improve Marriage Prospects


Fortune - Those who work at Google India speak of a halo effect. Landing a job at Google India is said to increase marriage prospects in a culture where title and income are critical to the practice of arranged matchmaking.
Google says it pays on average about three times the annual salary of a tech services company in India.
Depending on experience, that means $13,000 to $30,000 a year, according to industry watchers, who say that Google engineers with five years of experience make $40,000, and those who have developed a patent can make up to $100,000 - plus stock options, taxi service to and from work, and health insurance that includes a worker’s parents.
How do I contact the owner of a website? How popular is my site on Digg or Delicious? What other websites are hosted on my web server ? Is my competitor using WordPress or Drupal? xyz.com is loading fast, what is the name of their web hosting company ? Is my blog accessible from China or Japan ?

If you got questions like these in your mind, here are some of the most useful online tools to help you know each and every detail of any website on the planet.

ping-websites Just-Ping.com - Just Ping help you know whether your website or blog is accessible from different cities of the world. Unlike other online ping services that run from one location, Just-Ping.com runs the ping command on your website from 26 different locations spread across the globe so you have a better idea about your site availability in different regions.

They even have a checkpoint in Shanghai so you can easily find out if some particular website is blocked in China or not.

whois-check WhoIsTheOwner.net - If you like to know the contact address, email and phone number of the website owner, this free service will help.

The problem with most whois services on the web is that they are tied to particular domain registrars. So if a website is registered with Network Solutions, you cannot find the ownership details of that site by doing a whois query on say Tucows or GoDaddy.

WhoIsTheOwner is different because it queries the whois database of all popular domain registrars. Extremely useful when sites steal your content and you want to send a warning email to the owner.

reverse-ip YouGetSignal.com - The web server that is hosting your website may also be housing dozens of other websites. YouGetSignal does a Reverse IP Check and lets you know about other websites that are hosted on the same web server as your site.

This is useful information because sometimes one bad site can impact all the neighbours. You may then request your web hosting company to move your site to a different web server.

Trivia: These alternate Google domains were determined with the help of YouGetSignal.com.

web-hosting-companyWhoIsHostingThis.com - Enter the URL of any website and this online service will show you the name of the company that’s hosting the website.

You need contact information of the web hosting provider for writing a DMCA Notice or if you are looking to switch web hosts.

social-bookmarks SocialMeter.com - This service helps you determine the popularity of a web page on social sites like Digg, delicious, Google Bookmarks, etc.

Type the web address of any web page and Social meter will show you the exact number of times that page has been digged, bookmarked or saved on various social websites.

Related: How to Completely Test Any Website

website-popularity Popuri.us - While Social Meter is for social bookmarking websites, Popuri is for estimating the relative popularity of a website with ranking data / inbound links from sites like Compete, Quantcast Google, Yahoo!, Windows Live, etc. Useful when your are looking to sell or buy websites.

web technology BuiltWith.com - Is Digg running on Apache or Windows Servers ? What advertising programs is Arrington using to monetize TechCrunch ? Is Google using Urchin for web analytics ? Is CNN using Akamai ?

For answers to all these questions, refer to BuiltWith - a website profiling service that tells you about all the technologies used in creating a website.

Want more ? Do check these DNS Tools and the AdSense Preview Tool.

SEO Links, SEOArticles, interesting SEO info

Check Updates: this websites talk about google updates which is very important to know in order to prevent massive drops on google.
http://www.seocompany.ca/pagerank/page-rank-update-list.html
http://mattcutts.com/blog

Blog de Mercadeo en espaƱol
http://incdeveloper.blogspot.com/

Blogs and Good Articles sites:
http://seomoz.org
http://seochat.com
http://www.webconfs.com
http://searchenginewatch.com

SEO Forums:
http://www.seochat.com
http://forums.digitalpoint.com
http://forums.searchenginewatch.com
http://webmasterworld.com/

Pagerank Checker: the pagerank of a website is a number google give to a website. It variates depending on your website's backlinks, it goes from 1-10... the more backlinks you have the more pagerank you will have - NOTE: Pagerank dont rank or help or do something in favor to the rankings.
http://toolbar.google.com (hehe)
http://www.iprcom.com/papers/pagerank/ <------------ a explanation of how pagerank work (a little technical)

Future Pagerank Checkers: this is a prediction of what pagerank you will got in the future
http://www.seochat.com/seo-tools/future-pagerank/
http://www.rustybrick.com/pagerank-prediction.php

Pagerank Fraud Checkers: There are some guys that sale links on their websites, but charge alot of money pero text add depending on the pagerank they have, this tools check the legitimacy of that pagerank.
http://www.webfooted.net/pagerankchecker.php
http://www.seologs.com/pr-check/pagerank.html

Backlinks Checkers: this is the most important factor in terms of rankings, if you got good quality links you will be rank on top of those that dont have the quality you got.
http://www.domain-pop.com/backlink-check.php
http://www.seo-consulting.de/online-tools/backlink-link-check.php (german)
http://www.topwebsitetips.com/Tools/BackLinkChecker.aspx
http://www.seochat.com/seo-tools/indexed-pages/
http://domain-pop.com <-- sometimes it can be slow

Traffic estimator: Its very important that you choose the correct keyword to rank, beacuse later you can be very angry seeing that other word sometimes easier than the one you got get more traffic.
http://www.seomoz.org/tools.php
http://www.webfooted.net/keywordstats.php
http://www.seochat.com/seo-tools/keyword-difficulty/
http://inventory.overture.com/d/searchinventory/suggestion/
http://wordtracker.com

Check Rankings Tool: i think its self explanatory
http://www.googlerankings.com/
http://www.seochat.com/seo-tools/multiple-datacenter-keyword-position/ (best one since seomoz get theirs off)

Keyword Density Tools: its important that you keyword density is correct or at least ok and not be overcharge, this can help your rankings
http://www.seochat.com/seo-tools/keyword-density/
http://googlerankings.com/ultimate_seo_tool.php

Explaning Robots: robots is a search engine delimiter. It tell the search engine what he can be allow to see or not to see.
http://www.webconfs.com/what-is-robots-txt-article-12.php
http://www.mcanerin.com/search-engine/robots-txt.htm <--- this creats a robots file.

301 Redirections: this a type of redirection that allows google to follow the redirection, and its the most SEO friendly one. It also help google rank your website as one wesbite, beacuse some times he rank non-www and www, so rankings in sometimes cant be achive.
http://www.gnc-web-creations.com/301-redirect.htm
http://www.seotoday.com/browse.php/category/articles/id/477/index.php

Google Sandbox: this is a "filter" that google uses in order to detect spam, well at least they try to detect it, it usually, it can last even a year. What it do is avoid a certain website to climb on top 10 as it will normaly do
http://www.seomoz.org/articles/google-sandbox-analysis.php (ufff... what a explanation)
http://www.webconfs.com/google-sandbox-article-11.php
http://www.webpronews.com/insiderreports/searchinsider/wpn-49-20040506GoogleSandBoxEffectRevealed.html

Sandbox Analisys:Self Explanatory ... =)
http://www.seomoz.org/articles/google-sandbox-analysis.php
http://www.searchenginegenie.com/sandbox-checker.htm

Interesting things and things you need to become a SEO guy:
http://www.seomoz.org/beginners.php
http://forums.seochat.com/seo-chat-faqs-64/seo-faqs-17418.html
http://www.seomoz.org/articles/search-ranking-factors.php
http://google.com
http://starbucks.com <----- lots of coffee needed and some waste time to achive your goals...
http://soople.com/ <---- uses google search system, its really cool.

Pages with alot of tools:
http://www.webmaster-toolkit.com/
http://seochat.com
http://www.webconfs.com/
http://digitalpoint.com/tools/keywords
http://www.seoconsultants.com/tools/

Link Directories:
http://linkmarket.net
http://www.linkexchanged.com/
http://www.all-linksite.com/

Buy links: if you want to buy a space to add a link in a website you can use this link. People usually likes to get high pageranks which i see that is pointless in terms of rankings.
http://www.linkadage.com/
http://www.text-link-ads.com/
http://www.textlinkbrokers.com/

Google Search Commands:this are the commands that people can use to search for especific information of a website (very usefull)
http://www.google.com/help/operators.html

Duplicate Content and Plagiarism Searcher
http://www.copyscape.com/
http://www.dustball.com/cs/plagiarism.checker/

Google Trends: allows you to see how often terms are being included in google.
http://www.google.com/trends

Site Map Generator: A site map helps SE see easily you website's pages as they got a map they can know how many and here some pages are located
http://www.xml-sitemaps.com/
http://www.google.com/webmasters/sitemaps

Data Center Dance Tool: Google work with several data centers (databases), in some cases the info move up and down in some data centers (dance) and this can be use to predict updates.
http://www.mcdar.net/dance/

Anchor Text Checker:the anchor text is the text the link got for the url, this is what google based their rankings.
http://www.webuildpages.com/neat-o/ <--- cool tool

Broken Links Checker:
http://www.snapfiles.com/get/xenulink.html <---- its a program but it seem to work very nice and smooth....

Report Spam:
http://www.google.com/contact/spamreport.html
http://add.yahoo.com/fast/help/us/ysearch/cgi_reportsearchspam

Who is :This websites give you information about website´s creating, expiration and address
http://whois.domaintools.com/
http://whois.net/

Compare Link Popularity
http://www.marketleap.com/publinkpop/